Google & Meta Ads
Turn Ad Spend Into Tracked, Predictable Revenue
Every dollar spent is tracked back to a result, so your budget shifts toward what's proven to work.
Paid search visitors convert at notably higher rates than average web traffic
Most ad accounts leave performance on the table due to poor targeting/tracking
Retargeted ads see significantly higher click-through than cold audiences
ad creative typically outperforms static image ads on cost-per-result
Rather than a single tactic, multiple disciplines working together
Google Search & Shopping Ads
Capture customers already searching for exactly what you offer with Search, Display, and Shopping campaigns.
Meta (Facebook/Instagram) Ads
Reach and re-engage the audiences most likely to buy across Facebook and Instagram.
Display & Remarketing Campaigns
Recover almost-customers with retargeting that brings intent back into the funnel.
Conversion Tracking & Analytics
Full pixel, GA4, and conversion setup so every result is measurable from day one.
Creative & Copy Testing
Ongoing A/B testing of ad creative and copy to keep cost-per-result falling over time.
Problem → Why it happens → How Veenso fixes it
High ad spend, few results
Why: Poor targeting/audience setup
Fix: Precision audience research & segmentation
Can't tell what's working
Why: No proper conversion tracking
Fix: Full pixel/analytics & conversion setup
Ad fatigue, rising costs
Why: Same creative running too long
Fix: Ongoing A/B creative testing
Leads come in but don't convert
Why: Landing page/offer mismatch
Fix: Landing page & funnel alignment
What's included in this engagement
Strategy & Setup
Make sure every dollar has a clear job before it's spent. Account audit/setup, audience research, campaign structure planning.
Google Ads
Capture the customers already searching for exactly what you offer. Search, Display, Shopping campaign management.
Meta Ads
Reach and re-engage the exact audience most likely to buy. Facebook & Instagram campaign management, retargeting setups.
Creative Testing
Keep cost-per-result falling instead of rising over time. Ad copy & creative A/B testing, landing page alignment.
Tracking & Reporting
Know exactly what your ad spend is actually producing. Pixel/conversion tracking setup, weekly performance reports, spend optimization.
- Ad Account Audit Report
- Conversion Tracking Setup
- Campaign Structure Document
- Weekly Performance Reports
- Monthly Optimization Summary
- Ads shown to people actually likely to buy
- Full visibility into what's working (and what's not)
- Budget spent on results, not guesswork
- Lower cost-per-lead over time through testing
- Retargeting that recovers "almost-customers"
Tools & technology we use
Typical improvement patterns
| Metric | Before | After |
|---|---|---|
| Cost per lead | High, inconsistent | Steadily optimized down |
| Conversion tracking | Missing/incomplete | Fully accurate attribution |
| Ad creative | Single static set | Rotating tested variations |
*Ranges are illustrative examples of typical improvement patterns, not guaranteed or verified figures.
Our process for Google & Meta Ads
Discover
We audit your current position, your competitors, and your real growth opportunity — before touching a single tactic. • Ad Account & Tracking Audit • Audience & Keyword Research
Build
We build the foundation: strategy, structure, creative, and setup done right the first time. • Campaign Structure Build • Creative & Copy Development
Optimize
We test, refine, and improve continuously based on real performance data, not assumptions. • Launch & Initial Monitoring • A/B Testing & Optimization • Weekly Performance Reporting
Scale
We double down on what's proven to work and expand budget, scope, and reach around it. • Scale Winning Campaigns
Industries and business types we support
Professional Services
- Law Firms
- Dental Clinics
- Medical Practices
- Accounting Firms
Commerce
- E-commerce
- Fashion
- Beauty
- Home Decor
B2B
- SaaS
- Agencies
- Manufacturing
- You want leads and sales tracked directly to ad spend
- You've tried ads before with disappointing or unclear results
- You have a website ready to receive paid traffic
- You want a partner who reports in plain numbers, not jargon
Tracking before spend
Full tracking setup before a single dollar is spent.
Ongoing A/B testing
Not set-and-forget campaigns — continuous creative and audience testing.
Plain-language reporting
Weekly performance reports you can actually understand and act on.
Dedicated support
One dedicated strategist, weekly communication, ethical white-hat practices only.
What changes when strategy comes first
Typical Agency
Generic, templated strategy
Veenso
Custom strategy for your business
Typical Agency
Limited or vague reporting
Veenso
Transparent, ROI-focused reporting
Typical Agency
One-size-fits-all execution
Veenso
Dedicated strategist for your account
Typical Agency
Slow, occasional communication
Veenso
Weekly communication as standard
Typical Agency
Work quietly outsourced elsewhere
Veenso
Full tracking + continuous optimization built in
Every engagement is tailored to your goals
One-Time Project
A defined scope with a clear start and finish — ideal when you need a specific outcome delivered, like a new website or a brand identity.
Growth Partnership
Ongoing monthly collaboration across one or more services, built around a shared growth goal and reviewed regularly.
Ongoing Strategic Retainer
A long-term, dedicated partnership for businesses that treat marketing as a continuous growth function, not a project with an end date.
*Contact Veenso to discuss which engagement option fits your goals and budget.
Frequently asked questions
How much should I budget for ad spend?
Ad spend is separate from our management fee and depends on your goals — we'll recommend a realistic starting budget after the audit.
How soon will I see results?
Search/Meta campaigns can start generating clicks and leads within days, though optimization for lower cost-per-result typically takes 2–4 weeks.
Do you set up conversion tracking?
Yes, proper pixel and conversion tracking setup is included from day one so every result is measurable.
What if my previous ads didn't work?
We start with a full account and tracking audit to identify exactly what went wrong before rebuilding campaigns.
Explore more ways we can help
Service
Website Design & Development
Not just a fast, modern website — a revenue-generating asset that turns visitors into paying customers.
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Service
Branding & Graphic Design
A visual identity system engineered to make customers trust and choose you before they read a single word.
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Service
AI Search Optimization (AEO/GEO)
Position your business as the trusted, cited answer inside ChatGPT, Gemini, Perplexity, and Google AI Overviews.
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